Privacy Policy

At Harmonic Flora, we are committed to protecting the privacy and security of the personal data of our customers, website visitors, and anyone interacting with our services. This Privacy Policy describes how we collect, use, and process your personal information in compliance with the UK General Data Protection Regulation (UK GDPR) and other applicable data protection laws.

Who We Are

Harmonic Flora is a company offering bespoke floral arrangements, event floral design, flower delivery services, sales of musical instruments (guitars, ukuleles, sheet music), music lessons, and instrument repair and maintenance.

Our registered address is: 37 Cadenza Lane, Manchester, Greater Manchester, M4 5AN, UK.

Information We Collect

We collect various types of personal information, depending on your interactions with our site and services.

• Contact Information: Names, addresses, email addresses, and phone numbers when you make purchases, book services, or register for lessons.
• Transaction Data: Details about products and services you have purchased from us. While we process payments through secure third-party payment gateways, we do not store your full payment card details ourselves.
• Service-Specific Information: For floral services, this may include recipient details, delivery instructions, and specific preferences for arrangements. For music lessons, this might include skill level and preferred instruments. For instrument repair, details about the instrument and its condition.
• Communication Data: Records of your communications with us, including enquiries and feedback.
• Technical Data: Internet protocol (IP) addresses, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our site.
• Usage Data: Information about how you use our website, products, and services.
• Marketing and Communications Preferences: Your preferences in receiving marketing from us and our third parties and your communication preferences.

How We Collect Your Information

We collect data through various methods:

• Direct Interactions: You may give us your identity and contact data by filling in forms on our website, corresponding with us by phone, email, or otherwise, and when purchasing our products or services.
• Automated Technologies or Interactions: As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns. We collect this personal data by using cookies, server logs, and other similar technologies.
• Third Parties or Publicly Available Sources: We may receive personal data about you from various third parties and public sources. This could include technical data from analytics providers like Google or contact data from publicly available sources.

How We Use Your Information

We use your personal data for the following purposes and under the following lawful bases:

• To Provide Services and Fulfil Orders: To process and deliver your flower orders, musical instrument purchases, schedule music lessons, and arrange instrument repairs. This is necessary for the performance of a contract with you.
• To Manage Your Account: To manage your registration as a user of our site and to provide you with customer service. This is necessary for the performance of a contract with you.
• To Communicate With You: To respond to your enquiries, send service updates, and provide information about your orders or bookings. This is necessary for our legitimate interests or for the performance of a contract with you.
• For Marketing Purposes: With your consent, or where we have a legitimate interest, to send you promotional offers, newsletters, and information about new products or services. You can opt-out at any time.
• To Improve Our Website and Services: To analyse how our site is used, troubleshoot problems, and ensure content is presented effectively. This is necessary for our legitimate interests (to develop our products/services and grow our business).
• For Security and Fraud Prevention: To protect our business and comply with legal obligations. This is necessary for our legitimate interests (to prevent fraud) and for compliance with a legal obligation.

Disclosure of Your Information

We may share your personal data with third parties in the following circumstances:

• Service Providers: We use third-party service providers (e.g., payment processors, delivery services, IT and system administration services) to help us operate our business. These providers are bound by strict confidentiality agreements and data protection laws.
• Professional Advisors: Including lawyers, bankers, auditors, and insurers who provide consultation services.
• Law Enforcement or Regulatory Bodies: When legally required to do so, or when we believe such action is necessary to comply with applicable laws, respond to a court order, or protect the rights, property, or safety of Harmonic Flora, our customers, or others.
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal data may be transferred to the acquiring entity.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

International Transfers

Some of our external third parties may be based outside the UK and European Economic Area (EEA) so their processing of your personal data will involve a transfer of data outside the UK/EEA. Whenever we transfer your personal data out of the UK/EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

• We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission or the UK government.
• Where we use certain service providers, we may use specific contracts approved for use in the UK/EEA which give personal data the same protection it has in the UK/EEA.

Data Security

We have implemented appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have procedures in place to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data, and whether we can achieve those purposes through other means, and the applicable legal requirements.

Your Legal Rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:

• Request access to your personal data.
• Request correction of your personal data.
• Request erasure of your personal data.
• Object to processing of your personal data.
• Request restriction of processing your personal data.
• Request transfer of your personal data.
• Withdraw consent at any time where we are relying on consent to process your personal data.

If you wish to exercise any of the rights set out above, please contact us at our physical address: 37 Cadenza Lane, Manchester, Greater Manchester, M4 5AN, UK.

You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be posted on our website. Please review this policy periodically.